🛍️ Naples Wallpaper – Standard Sales Procedure
🎯 Goal:
To guide each customer from interest to purchase with expert support, product knowledge, and seamless service.
✅ Step-by-Step Sales Procedure
1. Greet Every Customer Warmly
“Hi! Welcome to Naples Wallpaper. My name is [Your Name]. What brings you in today?”
Smile, make eye contact, and show enthusiasm.
Allow them to browse briefly before approaching again if they seem unsure.
2. Ask Discovery Questions to Understand Their Needs
Use open-ended questions to learn what they’re looking for:
“What room or space are you working on?”
“Are you looking for something bold, textured, or more subtle?”
“Have you already selected wallpaper or still exploring options?”
“Do you need help with measuring or installation?”
Take notes if needed — this info helps you guide them.
3. Present Product Options
Based on their answers:
Show relevant wallpaper sample books or collections.
Explain key details: brand, material type (vinyl, grasscloth, peel & stick), durability, washability.
Offer your recommendation based on the space:
“For a bathroom, I’d suggest something moisture-resistant like this option here.”
4. Offer Samples or Schedule an Estimate
If they’re unsure:
“Would you like to order samples of your favorites to see them in your space?”
Log their details in Workiz.
Create an invoice for samples and process payment.
Log the order in your Wallpaper Sample Tracking Sheet.
If they’re ready:
“Let’s go ahead and schedule your free in-home estimate. We’ll take exact measurements and calculate how much wallpaper you’ll need.”
5. Calculate Wallpaper & Create Estimate
If they already have measurements:
Use those to calculate quantity needed and create a quote.
If not:Schedule a site visit for measuring.
Add client to Workiz and assign an estimator.
Explain:
“We require a signed estimate and deposit to place wallpaper orders and book installation dates.”
6. Finalize the Sale
Once they decide:
Review the product name, quantity, and lead time.
Confirm pricing and estimated arrival/installation time.
Collect deposit and signature.
Provide a clear copy of the invoice/estimate and timeline expectations.
7. Thank the Client & Offer Continued Support
“Thank you so much for your order! We’ll keep you updated as soon as your wallpaper arrives. Let us know if you need anything before then.”
Add a follow-up task in Workiz.
Offer additional services: paint match, custom murals, installation tips.
📝 Key Reminders
Always enter customer data in Workiz.
All sales require signed estimates and deposits before ordering.
Offer upsells only if appropriate: lining paper, adhesive, wallpaper installation.
Be honest about timelines, shipping, and availability.
Stay friendly, knowledgeable, and never pressure the customer.